Dispensary Customer Engagement: What Happens Between Visits
Dispensary customer engagement is decided between visits, not at the counter. What builds it, what quietly breaks it and how to measure it.
Dispensary customer engagement is decided between visits, not at the counter. What builds it, what quietly breaks it and how to measure it.
Most advice on how to increase dispensary sales works on basket size and ends in a discount. The bigger lever is how often the same customers come back.
Most dispensary internet marketing advice was written for businesses that can buy traffic. Here are the four channels licensed dispensaries actually own, the order that makes them compound, and how to measure them so the numbers can’t flatter you.
Most dispensaries already run a loyalty program. Here is what separates one that drives repeat visits from one that discounts customers who were coming anyway — and how to judge the platform you already pay for.
Text has the highest open rate of any channel a dispensary can own, and almost nobody in cannabis retail runs it well. Here’s how to do it right, and stay compliant.
The one marketing channel your dispensary actually owns — and how cannabis email marketing turns one-time buyers into weekly regulars that compound.
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. All rights reserved.